German auto maker Audi becomes the number one luxury car seller in India edged out BMW.
While BMW sold 1,410 units in the first quarter of 2013 with decline of 40% against previous year, Audi sold 2,616 units in the same period at a growth of 15% than last year.
“It is like an F1 competition. The best team, the best strategy and the best teamwork will make the winner. So, we are positive that we have a great team and we will fight neck and neck with competition,” Michael Perschke, head of Audi in India told TOI.
“The BMW group is a very successful global company and continues to strive for a worldwide balance in sales. Therefore, we are not in a month-by-month race in individual markets,” BMW ‘s spokesperson told TOI.
The sale of Mercedes Benz was also ahead of BMW in the first quarter of this year. It had managed to sell 2,009 units at a growth of 5%.
Indian automobile market is the most promising market in the world with increasing demands of luxary cars. Last year 30,000 cars were sold.
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