Following Homeshop18’s footstep, Indian ecommerce giant Snapdeal has signed a deal with cable distribution network Den to launch a new TV shopping channel “Den Snapdeal TV Shop”.
The TV channel will work as a marketplace to reach out millions of TV audiences for selling unbranded and branded products and gift vouchers. While Snapdeal is offering cash-on-delivery for customers, it also said that the company will be accountable for quality and delivery of the products.
Snapdeal is planning to reach 100 million households in the country in one year through this new TV channel which will be available to all Den’s subscribers and soon in other cable and DTH companies.
Tags: Den Snapdeal TV Shop Snapdeal TV Shopping channel Den Networks